Abel Díaz

My main focus is to help students to understand how they can get a living out of working in something that is a passion for them: the intersection between fashion and business

You’ll find him -and his showroom- there where fashion meets business.

Luxury goods, Business Strategy, Fashion Industry, Retail Marketing.

Abel is the owner of StudioSmith Showroom, where he focuses on the distribution and promotion of selective perfumery for the Spanish, Portuguese and Andorran markets. StudioSmith also performs marketing and RRPP consultancy activities for international accounts from the field of fashion and beauty such as Pitti Immagine.

His career in fashion started in 1993 inside the Ermenegildo Zegna company. Since then, his career has always been linked to the intersection between fashion and business, first inside as a sales manager at Antonio Miró and then as mastermind of Fresh From the Lab, devoted to the design and sales of art t-shirts.

Abel Diaz has an MBA Master in Economy and Business Management (IESE, Navarra), which he received after finishing his studies in Business Management with a specialization in Marketing (ITESM, Monterrey).

  • Fashion System BA Fashion Mkt. & Comm.
  • Distribution System BA Fashion Mkt. & Comm.
  • Business Plan BA Fashion Mkt. & Comm.
  • Business Strategy Business Design
  • Distribution Systems Business Design
  • Business Plan Business Design
  • Canales de Distribución y e-shop Mkt. y Com. de la Moda